Digital Chameleon Blog
Long term trends for online advertising
Wednesday, October 27, 2010
A multi-channel approach is necessary to fully engage viewers
Friday, March 26, 2010
Traditional media consumption rises with internet
Wednesday, March 03, 2010
Mumbrella reports that, according to Nielsen’s 2010 Internet & Technology Report, the increase in internet use in Australia has not affected the time people spend with "traditional" media.
According to the report, the average Australian internet user spent 17.6 hours per week online last year, up from 16.1 hours in 2008. More
"The real impact of auto-page inflation"
Monday, January 18, 2010
How technology is changing the way consumers connect with brands
Thursday, January 14, 2010
Consumers value relevant targeted ads
Monday, June 15, 2009
Guess what? Context still matters
Wednesday, January 07, 2009
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